Pricing for Profit by Peter Hill

Pricing for Profit by Peter Hill

Author:Peter Hill
Language: eng
Format: epub
Publisher: Kogan Page


Summary

There are many myths that affect the way businesses and individuals set the prices they charge. These people have not taken an issue and decided to investigate the reality of it for their business or their products and services. They often take it at face value and set their prices based on this false perception.

All of these issues require attention, and for a group of people to debate and discuss all the key elements to the decision. If you leave the critical decision of pricing to your frontline team it will almost certainly result in profit being left on the table in many sales situations.

The true statements should be:



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